Satej Infotech Pvt. Ltd. - Perfectly Blending Marketing and Technology

Good keywords are the heart of any content rich campaigns. They generate both short- term as well as long-term organic search traffic for your site. Unfortunately, most of the entrepreneurs, SEOs and marketers do the keyword research in a wrong manner. The most common practice used is; choose a keyword, plug it in Google Keyword Planner, download the result and then sort the spreadsheet. If you too are one of them, it high time you change your strategy. You can contact a reputed and successful SEO company and utilize their expertise.    The reason why this old method does not work well for you is- the same keyword has been searched and worked upon by thousands of SEOs and marketers. Also, if your website has a less authoritative domain, you will actually need to search for more realistic keywords in order to improve your rankings. The key is to find hidden keywords from the lot of keywords that the keyword planner provides. Ensure that the keyword has a decent search vo...

True. Most of the people are online and enjoy surfing the internet to while away time. But most website designers overlook the need to accommodate the interest of people who are differently-abled. According to a UN report, about 1 billion people across the world live with a disability. That’s a huge number indeed! Thus, it becomes imperative that you cater to the needs of people with special needs and incorporate functions in your website to attract them too. If you are still wondering what you can do to improve your website, you must seek help from a professional website development company and get your website cracking! There are several ways to make sure that you create a disable friendly website. Here are a few, simple tips that you can implement.   1. Understand Your Audience First and foremost, you need to understand your audience. It may not be practical to design for all disabilities. If you really desire to make your website the most accessible then you will have ...

Companies today are trying every gimmick to be on top of the game. It is evident that only the fittest will survive the competition. Consumers are highly informed and getting in their good books is the only way to succeed. We have shared 9 web applications that will help you do just that!    1. Bookicious It is a website designed for business owners. It has an excellent collection of book recommendations from world’s makers, founders and leaders. If you have questions, Bookicious has the answers! What’s more, you can subscribe to their email newsletter and receive business owner book recommendations every week in your inbox. 2. Audvisor If you are hard-pressed for time and have very little time then Audvisor is recommended for you. It provides you with valuable business insight from top experts in less than 3 minutes. Small businesses may “push” certain content to the employees asking them to check it while employees can “pull” content through Audvisor easily and...

Big data is nothing but a collection of huge amount of data that grows exponentially with time. It includes large amount of data that is complex and cannot be stored or processed using traditional management tools. Let us understand big data with the help of few examples. a) The New York Stock exchange generates approximately 1TB data every day. b) A survey reveals that about 500TB new data gets consumed on Facebook in the form of photos, videos, messages, comments, etc. c) A single Jet engine generates around 10TB of data in 30 minutes of its flight time. With thousands of flights plying about, the data generated can reach to several Petabytes. Big data can be divided into 3 broad categories; 1. Structured Data that can be accessed, processed and stored in a fixed format is known as structured data. The computer techniques have developed to a great extent and the format to work with a particular type of data is known in advance now. However, this does not help in cases ...

What is Big Data? It is a term that describes a large volume of both structured and unstructured data that affects the daily business of an organization. It helps organizations take important and strategic business decisions. It can be a daunting task to decide what needs to be done and where to begin. Although the term is relatively new, the act of collecting and storing information for a company’s use is not new. What job roles are available in the Big Data Industry? You must be wondering which role you can choose in the Big Data industry. There are two main roles that are classified as; • Big Data Engineering • Big Data Analytics Both these fields are interdependent yet different. The Big data engineering includes designing, deploying, acquiring and storing of large amount of data/information. The systems are required to make relevant information available to several internal applications and those that have to face consumers. On the other hand, Big Data Analytics...

If you are looking for new ways to connect with your customers then consider using Live broadcasting via Periscope. Here are Five ways to use Periscope to improve customer engagement. 1. Host a Live Help Desk: If you company has launched a new product and want to educate consumers on how to use it accurately then you can give a live demonstration of your products on Periscope. You can also have a live question and answer session. 2. Crisis Management: Sending out a quick apology on Twitter or posting a statement on your blog can be a good first step towards recovering your brand’s image after an incident. However what about using Periscope to speak your mind in front of a live audience that can respond in real time. It’s the equivalent of a press conference. 3. Brand Building: Periscope offers the opportunity to help people connect with your brand. People love to see how things are done behind the scenes. That’s why many of enjoy DVDs and reality shows about celebrities. An...

A latest move by Google- it launches a new design portal for mobile app and website developers. The biggest advantage of this portal is that it will provide advice to developers to develop applications and web pages in such a way that it produces best results on mobile devices. This portal will also be helpful in ecommerce website development providing an enhanced user experience leading to increased business.